“Dargavs-2015” : popularization of national cultures

There is a widespread belief that organization of information support is not one of the key stages of any event and does not require additional preparation. But a well-designed information campaign could enlarge your audience, and your opportunities.

Late summer 2015, in the mountains of North Ossetia, the republican youth forum “Dargavs-2015” was held, where we had an opportunity to take on all the issues of PR and information support.

Our specialist prepared a media plan corresponding with the Customer preferences; carried out coordination of accreditation and travel programme for journalists; was responsible for the quality of information content and intensity of presence of the forum agenda on the main regional information resources. Daily press release preparation, distribution of information letters to editorial offices, and monitoring of the information space also were among our duties. During the five-day forum media scrums were managed with top officials of the republic, as well as with guests of the forum, including Olympic champions, art community figures, historians, and entrepreneurs.

Date: August 26 – 30, 2015
Location: Russia, Republic of North Ossetia
Number of participants: 250

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